(d)
UCPD
‘business-to-consumer commercial practices’ (hereinafter also referred to as commercial practices) means any act, omission, course of conduct or representation, commercial communication including advertising and marketing, by a trader, directly connected with the promotion, sale or supply of a product to consumers;
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Source: EUR-Lex CELLAR · retrieved 2026-08-05 · Text as consolidated on 2022-05-28; changes after this date are not shown.