(h)
Text s významem pro EHP
‘audiovisual commercial communication’ means images with or without sound which are designed to promote, directly or indirectly, the goods, services or image of a natural or legal person pursuing an economic activity; such images accompany, or are included in, a programme or user-generated video in return for payment or for similar consideration or for self-promotional purposes. Forms of audiovisual commercial communication include, inter alia, television advertising, sponsorship, teleshopping and product placement;
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Source: EUR-Lex (Cellar) · retrieved 2026-09-28 · Text as consolidated on 2025-02-08; changes after this date are not shown.