5.4.2. Supporting innovative policies and societal changes

2013/743/EU: Council Decision of 3 December 2013 establishing the specific programme implementing Horizon 2020 - the Framework Programme for Research and Innovation (2014-2020) and repealing Decisions 2006/971/EC, 2006/972/EC, 2006/973/EC, 2006/974/EC and 2006/975/EC Text with EEA relevance · European Union

Structural and institutional changes are needed to enable the transition towards a green economy and society. Research and innovation will address the main barriers to societal and market change and will aim to empower consumers, business leaders and policy makers to adopt innovative and sustainable behaviour, with contributions from social sciences and humanities. Robust and transparent tools, methods and models to assess and enable the main economic, societal, cultural and institutional changes needed to achieve a paradigm shift towards a green economy and society will be developed. Research will explore how to promote sustainable lifestyles and consumption patterns, encompassing socio-economic research, behavioural science, user engagement and public acceptance of innovation, as well as activities to improve communication and public awareness. Full use will be made of demonstration actions.

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Source: EUR-Lex (Cellar) · retrieved 2026-11-04 · Text as adopted (Official Journal); later amendments are not incorporated in this text.