Article 46 › 2

The Commission shall aim to ensure that the codes of conduct pursue an effective transmission of information that fully respects the rights and interests of all parties involved, as well as a competitive, transparent and fair environment in online advertising, in accordance with Union and national law, in particular on competition and the protection of privacy and personal data. The Commission shall aim to ensure that the codes of conduct at least address the following: (a) the transmission of information held by providers of online advertising intermediaries to recipients of the service concerning the requirements set in Article 26(1), points (b), (c) and (d); (b) the transmission of information held by providers of online advertising intermediaries to the repositories pursuant to Article 39; (c) meaningful information on data monetisation.

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Source: EUR-Lex CELLAR · retrieved 2026-08-26