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(d)

take measures to improve the performance of the geographical indication, including: designing, organising and carrying out collective marketing and advertising campaigns; dissemination of information and undertaking promotional activities, for the purpose of communicating to consumers the attributes of the product designated by the geographical indication; carrying out analyses of the economic performance, sustainability of production and technical characteristics of the product designated by the geographical indication; dissemination of information on the geographical indication and the Union symbol; and providing advice and training to existing and future producers, including on gender mainstreaming and equality;

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Source: EUR-Lex (Cellar) · retrieved 2026-10-12 · Text as adopted (Official Journal); later amendments are not incorporated in this text.