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Article 6(2)(c) applies only to ‘goods’, which are not defined in the UCPD. The UCPD applies to ‘products’ broadly defined as comprising goods, services and digital content. Therefore, the definition of ‘goods’ in the Sale of Goods Directive (EU) 2019/771 should be applied by analogy. Accordingly, ‘goods’ mean tangible movable items as well as water, gas and electricity in limited volume or set quantity. Consequently, Article 6(2)(c) does not apply to services and digital content, which remain subject to the general UCPD rules on misleading actions or omissions.

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Source: EUR-Lex (Cellar) · retrieved 2026-09-25 · Text as adopted (Official Journal); later amendments are not incorporated in this text.