ntr297-C_2021526EN.01000101-E0297
(297) These principles are also reflected in several national guidance documents on environmental claims (inter alia in CZ, DE, DK, FI, HU, LV, NL, NO, FR, IT). In addition, the Commission coordinated the work of a multi-stakeholder group on environmental claims (MDEC), which was composed of representatives of national authorities, European business and consumer organisations, and environmental NGOs. The MDEC provided recommendations in their 2013 Report (https://ec.europa.eu/consumers/archive/events/ecs_2013/docs/environmental-claims-report-ecs-2013_en.pdf) and in their 2016 ‘Compliance Criteria on Environmental Claims’ (https://ec.europa.eu/info/sites/info/files/compliance_criteria_2016_en.pdf). This advice is not legally binding, but has fed into this Guidance Notice. These principles are also reflected in international standards and self-regulation, such as the ISO 14021-2016 standard and the ICC Advertising and Marketing Communications Code. Other useful criteria and examples can be found in the Commission’s guidelines published in 2000 for making and assessing environmental claims (http://ec.europa.eu/consumers/archive/cons_safe/news/green/guidelines_en.pdf).
Source: EUR-Lex (Cellar) · retrieved 2026-09-25 · Text as adopted (Official Journal); later amendments are not incorporated in this text.