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COMMISSION NOTICE – Guidance on the interpretation and application of Directive 2005/29/EC of the European Parliament and of the Council concerning unfair business-to-consumer commercial practices in the internal market · European Union

When advertising flight options, traders should ensure that statements regarding the availability of seats and flights (e.g. ‘last seat available’) are provided in a clear and truthful manner. Such statements include relevant qualifications, where necessary (e.g. ‘last seat available on this website at this amount’). When advertising specific prices for flight options (e.g. ‘prices starting from 19.99 EUR’), the offered price must be available in quantities that are reasonable, having regard to the scale of the advertising made. Furthermore, traders should only present offers as time-limited if they will not be available at the same price afterwards.

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Source: EUR-Lex (Cellar) · retrieved 2026-09-25 · Text as adopted (Official Journal); later amendments are not incorporated in this text.