doc__table__41

| 39. | Following from the specific actual or foreseeable risks for electoral processes identified, the Commission recommends that providers of VLOPs and VLOSEs whose services can be used for the creation of deceptive, biased, false or misleading generative AI content have the following risk mitigation measures in place, to the extent this is technically feasible, and according to the current state of the art: a) Ensure that generative AI content, and other types of synthetic and manipulated media, is detectable – notably by using sufficiently reliable, interoperable, effective and robust techniques and methods, such as watermarks, metadata identifications, cryptographic methods for proving provenance and authenticity of content, logging methods, fingerprints or other techniques, as may be appropriate, taking into account existing standards. This is particularly important for any generative AI content concerning candidates, politicians, or political parties. Watermarks and metadata may also be applied to content that is based on initially authentic footage (such as videos, images or audio) that subsequently has been altered through the use of generative AI; b) Make efforts to ensure that information generated by AI systems is based to the extent possible on reliable sources in the electoral context, such as official information from relevant electoral authorities, and that any quotes or references made by the system to external sources are accurate and do not misrepresent the cited content, thus limiting the effects of ‘hallucinations’; c) Warn users about potential errors in content created by generative AI systems and suggest that they consult authoritative sources to check the veracity of such information, as well as put safeguards in place to prevent the creation of false content that may have a strong potential to influence user behaviour; d) Conduct and document red-teaming exercises and testing with a particular focus on electoral processes, with both internal teams and external experts, before releasing generative AI systems to the public and follow a staggered release approach when doing so to better control unintended consequences; e) Set appropriate performance metrics, including for safety and factual accuracy of answers given to questions on electoral content, and continually monitor the performance of generative AI systems, and take appropriate actions when needed; f) Integrate into generative AI systems safeguards that increase their safety, such as prompt classifiers, content moderation and other filters, to detect and prevent prompts that go against terms of service of the provider of a VLOP or VLOSE concerning electoral processes; take other appropriate measures that seek to prevent the misuse of the generative AI system for illegal, manipulative and disinformation purposes in the context of electoral processes; g) For text content, in particular, indicate, where possible, in the outputs generated the concrete sources of the information used as input data or provide other means to enable users to verify the reliability and further contextualise the information.

← doc__table__40 · All articles · doc__table__42 →

Source: EUR-Lex (Cellar) · retrieved 2026-09-07 · Text as adopted (Official Journal); later amendments are not incorporated in this text.