ntr59-C_202505519EN.000101-E0059

COMMUNICATION FROM THE COMMISSION Guidelines on measures to ensure a high level of privacy, safety and security for minors online, pursuant to Article 28(4) of Regulation (EU) 2022/2065 · European Union

(59) The Commission recalls that Directive 2005/29/EC prohibits unfair commercial practices, including in its Annex I, point 7, falsely stating that a product will only be available for a very limited time, or that it will only be available on particular terms for a very limited time, in order to elicit an immediate decision and deprive consumers of sufficient opportunity or time to make an informed choice.

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Source: EUR-Lex (Cellar) · retrieved 2026-09-25 · Text as adopted (Official Journal); later amendments are not incorporated in this text.