ntr77-C_202505519EN.000101-E0077
(77) The Commission recalls that Directive 2005/29/EC Article 7(2), and in Annex I, point 22, prohibits falsely claiming or creating the impression that the trader is not acting for purposes relating to his trade, business, craft or profession, or falsely representing oneself as a consumer. It also recalls Directive 2010/13/EU that prohibits to directly exhort minors to buy or hire a product or service, encourage them to persuade their parents or others to purchase the goods or services being advertised, exploit the special trust minors place in parents, teachers or other persons. According to recital 10 of Regulation (EU) 2022/2065 the Regulation should be without prejudice to Union law on consumer protection including Directive 2005/29/EC concerning unfair business-to-consumer commercial practices in the internal market.
Source: EUR-Lex (Cellar) · retrieved 2026-09-25 · Text as adopted (Official Journal); later amendments are not incorporated in this text.