Section 9

Where— the trader may comply with the obligations specified in articles 4(1) (to indicate the selling price) and 5(1) (to indicate the unit price) by indicating by a general notice or any other visible means that the products are or may be for sale at a reduction, provided that the details of the reduction are prominently displayed, unambiguous, easily identifiable and clearly legible. a trader proposes to sell products to which this Order applies at less than the selling price or the unit price previously applicable and indicated in accordance with article 7(1); and it is not reasonably practicable to indicate the reduced selling price or unit price in accordance with articles 4(1) and 5(1) for each of the products,

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Source: legislation.gov.uk · retrieved 2026-07-30