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| 56. | As a type of personalisation, default settings which can be rearranged, undone, or ‘overridden’ by consumers using sorting or filtering tools can have an important impact on the ranking of offers of goods and services of business users. These mechanisms could be ‘main parameters’ in and of themselves, for example where their use by consumers is very frequent and they are particularly relevant to ranking. If so, it can be important for business users to understand, for example, whether the ranking after application of the filter is based on all offers or if ranking then depends on whether the offer of goods or services meets certain criteria for inclusion, such as a minimum number of reviews in order for goods or services that are referenced under the default settings to be featured under a ‘quality’ filter. The same goes for the size of the possible impact of the different filters on the ranking.

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Source: EUR-Lex (Cellar) · retrieved 2026-09-25 · Text as adopted (Official Journal); later amendments are not incorporated in this text.