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| 124. | Providers should not assume that the temporary nature of changes made to parameters, weighting or other features of ranking necessarily means that the description of the main parameters does not need to be changed. For example, one-off events such as sporting events may come with significantly increased consumer demand, which may lead to temporary changes to the main parameters that determine ranking. The same applies to promotional events like ‘Black Friday’, holiday seasons, or seasonal sales periods such as pre-Christmas. When providers alter their ‘standard’ ranking methods in such cases, for example, by giving more weight to certain parameters (e.g. ‘delivery speed’, ‘price’ or other notions such as ‘brand appeal’ or ‘quality’, possibly combining several factors), adding new ones or suppressing some, and these modifications affect the main parameters, providers should adapt the description thereof.

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Source: EUR-Lex (Cellar) · retrieved 2026-09-25 · Text as adopted (Official Journal); later amendments are not incorporated in this text.