Section 149(1)

A commercial practice meets the UK connection condition for the purposes of section 148 if at least one of the following conditions is met— the trader has a place of business in the United Kingdom; the trader carries on business in the United Kingdom; the commercial practice occurs in the carrying on of activities by the trader that are, by any means, directed to consumers in the United Kingdom.

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Source: legislation.gov.uk · retrieved 2026-07-30